Unless you’re some sort of hyper-dynamic entrepreneur (or simply a freelancer), there’s a good chance that your business cannot survive without employees. It’s important that you try to hire only the most dedicated, passionate, and talented people – and even more vital that you take measures to retain them. A big part of that is keeping them […]
We know that Twitter can be a little overwhelming keeping up with all the latest news, so we’re making it easy for you this again this month. We’ve put together some of the most tweeted, re-tweeted, and talked about stories we’ve come across in one spot for you.
Word of mouth has always been an incredibly powerful marketing tool. We’re far likelier to trust a product recommendation from a friend, neighbour, loved one, or even acquaintance than we are from even the slickest sales associate.
“Marketing is not easy,” writes Neil Asher of Roar Local. “If you’re a small local business with a small budget, it can be even more difficult.” He couldn’t be more right – especially if you’re a small business owner, marketing can be one of the most difficult challenges you’ll ever tackle. And yes, that applies even if you […]
“Bootstrapping a business is not without its challenges,” writes Entrepreneur’s Michelle Goodman. “Besides the long hours and the strain on personal relationships, it can be tricky to split one’s creative juices between two professional pursuits.” She’s certainly not wrong.
“Starting a small business,” explains BrightGauge co-founder Eric Dosal, “is a lot like riding an intense roller coaster. There are tons of twists, turns, loops, ups, and downs.” He’s not wrong. Running a small business is one of the most intense – yet most intensely rewarding – experiences you’ll likely ever go through.
Whether you’re storing your information in a digital environment or on a physical server, it should go without saying that you need to keep it properly backed up. After all, no server installation is perfect, and there’s always a chance that something will go wrong.
I’d like to start today’s piece off with a question – how many of you are avid watchers of Chef Ramsay’s Kitchen Nightmare? As a follow up, do any of you remember when, a few years back, the good chef decided to visit Amy’s Baking Company? Don’t worry, there is actually a point to these questions.
A dedicated server is one of the most powerful hosting options out there. You’ve got more power at your fingertips than with any other solution, and significantly higher performance as a result. Even better, if you’re using an unmanaged option, you have complete root access – meaning you can control pretty much everything.
An Era Of Distraction If you have an interest in marketing, you’ve probably heard the term “elevator pitch” on at least one occasion. It’s a short, compelling summary of a business which sums up exactly what it does – and exactly how it’s useful to a prospective client.
