“Bootstrapping a business is not without its challenges,” writes Entrepreneur’s Michelle Goodman. “Besides the long hours and the strain on personal relationships, it can be tricky to split one’s creative juices between two professional pursuits.” She’s certainly not wrong.
“Starting a small business,” explains BrightGauge co-founder Eric Dosal, “is a lot like riding an intense roller coaster. There are tons of twists, turns, loops, ups, and downs.” He’s not wrong. Running a small business is one of the most intense – yet most intensely rewarding – experiences you’ll likely ever go through.
I’d like to start today’s piece off with a question – how many of you are avid watchers of Chef Ramsay’s Kitchen Nightmare? As a follow up, do any of you remember when, a few years back, the good chef decided to visit Amy’s Baking Company? Don’t worry, there is actually a point to these questions.
An Era Of Distraction If you have an interest in marketing, you’ve probably heard the term “elevator pitch” on at least one occasion. It’s a short, compelling summary of a business which sums up exactly what it does – and exactly how it’s useful to a prospective client.
Being a small business owner is no easy task. More often than not, you’re trying to break into a well-established market, going head-to-head with industry veterans. On top of that, there are literally hundreds of variables you need to account for – from marketing to staff to supply and demand.
In the month or so since our last roundup, there’s been a lot going on in the world of small business, web hosting, and general technology news. This is a time of year to reflect on what’s happened through the year and start looking toward next year. Gartner’s list of the top 10 IT trends […]
Indie game development is a highly competitive, extremely saturated corner of the market. You don’t have to be anywhere near the gaming sector to realize that anybody who succeeds as an independent game developer knows what it takes to stand out. Insights gleaned from this industry reflect the nature of the modern startup and small business environment.
We know that it can be a little overwhelming at times trying to stay on top of the latest news on Twitter, so this month we thought we’d make it easy for you. We’ve gathered some of the most tweeted, re-tweeted, and debated stories we’ve come across and put them in one spot for you.
You’ve heard it all before – how mobile has changed the way we work, communicate, and live. How the advent of the smartphone has allowed employees to be more connected than ever before. How, if your business is doing nothing to implement mobile tech, you’re going to end up eating the dust of the competition.
By now, you’ve likely heard the term ‘fault tolerance’ at least once. For those of you unfamiliar with its meaning, it refers to a computer system’s capacity to continue functioning in the event of hardware or software failure.
